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Showing posts from September, 2018

Weekly media news 1 - Daily Mail

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Daily Mail 'Embarrassing from one of the greats': Fans mock Cristiano Ronaldo after Juventus star leaves the pitch in tears following red card against Valencia This article is about Ronaldo receiving  an automatic one-match ban - which cannot be appealed - but could face an expected two-match ban for violent conduct, which would rule him out of the home game against Young Boys and the trip to Old Trafford on October 23. A three-game suspension - UEFA will determine the length of the ban - would also keep him out of the return against United in Turin on November 7.  I believe this is an example of soft news journalism. Soft news stories relates to entertainment sport, celebrities, gossip, scandal and human interest/lifestyle topics. This article talks about how a world famous football players gets sent off after receiving a red card during a group stage match.  This news story is an example of clickbait rather than quality journalism. Viewers would click on this ne

Weekly media news 1 - i news

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i news  New drug taken with straitns could reduce people’s risk of heart disease and diabetes The article is about a  new type of drug taken in addition to strains could reduce people's risk of cardiovascular disease and diabetes, a study suggests.  The one million Britons who have previously suffered heart attacks will particularly benefit from taking lipoprotein lipase enhancers (LLEs) in combination with statins to lower their cholesterol.  Heart disease is linked to more than a quarter of all deaths in the UK, according to estimates.  Statins are prescribed to lower LDL levels and are effective at preventing heart disease. But some people treated with statins still suffer heart attacks, which has been partly attributed to raised levels of triglycerides in their blood. I believe this is an example of hard news journalism. Hard news journalism covers stories related to the current affairs, politics, economics, wars and other serious news.  The ideologies of this new

The death of print media: Factsheet blog tasks

1) What has happened to print media in the last 30 years? Over the last 30 years print media has seen a decline in sales due to the rise of new digital media platforms. This is due to the audience being able to consume larger amouts of news content for free without having to pay an additional cost to take in the same information. 2) Why is the  Independent  newspaper such a good case study for the decline in print media? I believe the Independent is a good case study newspaper because it used to be at the top of it's industry but  has now shut down due to the rise in digital media which has caused their target audience consumption to drop. 3) What was the  Independent  newspaper famous for? The Independent newspaper was famous for its selling line "Free from political bias, free from proprietorial influence". It's advertising slogan "It is. Are you" reflected the direct and challenging approach to contemporary splash headlines at the time. 4) What did th

The decline in print media

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The impact of Google Read  this article looking at the impact Google has had on the traditional newspaper business . Answer the following questions: 1) Why has Google led to the decline of the newspaper industry? According to GIGAOM the Goggle and other media services have "sucked the lifeblood of the media business" by siphoning off billions in advertising revenue over the past decade or so. this means that hard working newspapers don't receive all the revenue they deserve, making it harder to fund their business and provide high quality.  2) Find a  statistic  from the article that illustrates the decline of traditional news media. F igures show that from 1950,  $60 billion plus of potential annual ad sales that print publications seem to have lost, Google had grabbed about $44 billion by 2012, from virtually nothing in 2000.  3) Looking at the graph featured in the article, what period has seen the steepest decline in newspaper advertising revenue?  From a